It promised so much. And delivered so little. As I feared, and strongly suspected, Hotel GB made a complete mockery of the hospitality industry. Or at least it did for the first 75 minutes that I watched before I could endure no more.
During that time I saw young Natasha apparently crumble to the point of no return in just five hours prompting a scornful response from co-general managers Mary Portas and Gordon Ramsay. God forbid anyone might consider offering a bit of support.
I also discovered that in TV world it is perfectly acceptable to suggest that one can fully learn how to be a mâitre d' in just 30 minutes. Well gosh, if it's that easy I simply cannot understand why the industry has a skills shortage. Excellent front of house staff should be ten a penny.
My retinas were then scarred by the sight of 'head of housekeeping' Kim Woodburn sexually accosting gym boss and host of Embarrassing Bodies Dr Chris Jessen in a manner that would be completely unacceptable had their genders been reversed.
The straw that broke the camel's back and made me switch off was witnessing Kim W pay a visit to a guest's bedroom to join in the party shenanigans going on inside. Because that's what heads of housekeeping do in the real world, is it?
They lower their professional sheen for a glass of wine with a random guest? Possibly the most contrived and utterly ridiculous 'impromptu' bit of reality telly footage I've ever seen.
In some ways, Hotel GB could actually be used as a training tool for the hospitality industry. It was a quick succession of lessons in what NOT to do, particularly in terms of people management. This is, quite honestly, unacceptable. Management skills are essential in virtually every profession ever in the history of work and careers. Ever.
It is not unique to hospitality. It is the one area that I would have expected success from two individuals who have built up pretty decent business empires of their own. Yet despite all the swagger of the main protagonists' about their differing management styles, Portas and Ramsay let the side down.
Just what the makers of Hotel GB are hoping to achieve is unclear to me. Cash raised in takings at the hotel will go to two amazing charities, Springboard and the Prince's Trust - both of which help disadvantaged young people into employment. But this is incongruous to the X Factor meets Big Brother meets the Apprentice style of the show.
Whereas the young men and women in Michel Roux Jr and Fred Sirieix's Art of Service became role models to their peers, inspiring a new generation into an industry that is so often overlooked, Hotel GB is unconcerned with its staff. They are presented as little more than props in this bizarre bit of programming.
Yes, there is the promise that two of them will bag themselves a job by the end of the week. But it's hard not to look at that as a half-arsed attempt to give this semi-scripted reality show an iota of credibility.
In case it isn't apparent, I am incredibly disappointed that my original fears were founded. I remain hopeful that things will improve as the week progresses but I am not optimistic.
There is one flash of silver lining to all this though. The Bermondsey Square hotel is getting oodles of exposure. You can be certain that a stay there after the TV crew and celebs have left will, by comparison at the very least, be a well managed and slick operation. Because let's face it, there is no way in hell anyone could get it much worse.